20. Fashion Rental Services

The growing popularity of fashion rental services offers a sustainable alternative to fast fashion, allowing consumers to enjoy high-end clothing without the commitment of ownership. Platforms like Rent the Runway and Lettote allow customers to borrow designer pieces for special occasions or everyday wear, reducing the need for frequent purchases.
This model not only extends the lifecycle of garments but also supports a circular economy by promoting reuse. As awareness of environmental impacts increases, fashion rentals present an appealing solution for those seeking both style and sustainability.